Thing > CreativeWork > SocialMediaProfile

a user (including private individuals and celebrities) or brand's profile on a social media platform

PropertyExpected TypeDescription
Properties from SocialMediaProfile
profileOwner Organization    or
Person or Organization which owns the profile
profileSection CreativeWork  Section of the profile the user wants to see. For example, "bio", "relationships", "hometown" on facebook, or the "skills", "work experience", "education" on linkedin.
Properties from CreativeWork
about Thing  The subject matter of the content.
abstract Text  An abstract is a short description that summarizes a <a class="localLink" href="">CreativeWork</a>.
accessibilityAPI Text  Indicates that the resource is compatible with the referenced accessibility API (<a href="">WebSchemas wiki lists possible values</a>).
accessibilityControl Text  Identifies input methods that are sufficient to fully control the described resource (<a href="">WebSchemas wiki lists possible values</a>).
accessibilityFeature Text  Content features of the resource, such as accessible media, alternatives and supported enhancements for accessibility (<a href="">WebSchemas wiki lists possible values</a>).
accessibilityHazard Text  A characteristic of the described resource that is physiologically dangerous to some users. Related to WCAG 2.0 guideline 2.3 (<a href="">WebSchemas wiki lists possible values</a>).
accessibilitySummary Text  A human-readable summary of specific accessibility features or deficiencies, consistent with the other accessibility metadata but expressing subtleties such as "short descriptions are present but long descriptions will be needed for non-visual users" or "short descriptions are present and no long descriptions are needed."
accessMode Text  The human sensory perceptual system or cognitive faculty through which a person may process or perceive information. Expected values include: auditory, tactile, textual, visual, colorDependent, chartOnVisual, chemOnVisual, diagramOnVisual, mathOnVisual, musicOnVisual, textOnVisual.
accessModeSufficient ItemList  A list of single or combined accessModes that are sufficient to understand all the intellectual content of a resource. Expected values include: auditory, tactile, textual, visual.
accountablePerson Person  Specifies the Person that is legally accountable for the CreativeWork.
aggregateRating AggregateRating  The overall rating, based on a collection of reviews or ratings, of the item.
alternativeHeadline Text  A secondary title of the CreativeWork.
associatedMedia MediaObject  A media object that encodes this CreativeWork. This property is a synonym for encoding.
audience Audience  An intended audience, i.e. a group for whom something was created.
audio AudioObject    or
An embedded audio object.
author Organization    or
The author of this content or rating. Please note that author is special in that HTML 5 provides a special mechanism for indicating authorship via the rel tag. That is equivalent to this and may be used interchangeably.
award Text  An award won by or for this item.
awards Text  Awards won by or for this item.
character Person  Fictional person connected with a creative work.
citation CreativeWork    or
A citation or reference to another creative work, such as another publication, web page, scholarly article, etc.
comment Comment  Comments, typically from users.
commentCount Integer  The number of comments this CreativeWork (e.g. Article, Question or Answer) has received. This is most applicable to works published in Web sites with commenting system; additional comments may exist elsewhere.
conditionsOfAccess Text  Conditions that affect the availability of, or method(s) of access to, an item. Typically used for real world items such as an <a class="localLink" href="">ArchiveComponent</a> held by an <a class="localLink" href="">ArchiveOrganization</a>. This property is not suitable for use as a general Web access control mechanism. It is expressed only in natural language.<br/><br/> For example "Available by appointment from the Reading Room" or "Accessible only from logged-in accounts ".
contentLocation Place  The location depicted or described in the content. For example, the location in a photograph or painting.
contentRating Rating    or
Official rating of a piece of content&#x2014;for example,'MPAA PG-13'.
contentReferenceTime DateTime  The specific time described by a creative work, for works (e.g. articles, video objects etc.) that emphasise a particular moment within an Event.
contributor Organization    or
A secondary contributor to the CreativeWork or Event.
copyrightHolder Organization    or
The party holding the legal copyright to the CreativeWork.
copyrightYear Number  The year during which the claimed copyright for the CreativeWork was first asserted.
correction CorrectionComment    or
Text    or
Indicates a correction to a <a class="localLink" href="">CreativeWork</a>, either via a <a class="localLink" href="">CorrectionComment</a>, textually or in another document.
creativeWorkStatus DefinedTerm    or
The status of a creative work in terms of its stage in a lifecycle. Example terms include Incomplete, Draft, Published, Obsolete. Some organizations define a set of terms for the stages of their publication lifecycle.
creator Organization    or
The creator/author of this CreativeWork. This is the same as the Author property for CreativeWork.
dateCreated Date    or
The date on which the CreativeWork was created or the item was added to a DataFeed.
dateModified Date    or
The date on which the CreativeWork was most recently modified or when the item's entry was modified within a DataFeed.
datePublished Date  Date of first broadcast/publication.
discussionUrl URL  A link to the page containing the comments of the CreativeWork.
editor Person  Specifies the Person who edited the CreativeWork.
educationalAlignment AlignmentObject  An alignment to an established educational framework.
educationalUse Text  The purpose of a work in the context of education; for example, 'assignment', 'group work'.
encoding MediaObject  A media object that encodes this CreativeWork. This property is a synonym for associatedMedia.
encodingFormat Text    or
Media type typically expressed using a MIME format (see <a href="">IANA site</a> and <a href="">MDN reference</a>) e.g. application/zip for a SoftwareApplication binary, audio/mpeg for .mp3 etc.).<br/><br/> In cases where a <a class="localLink" href="">CreativeWork</a> has several media type representations, <a class="localLink" href="">encoding</a> can be used to indicate each <a class="localLink" href="">MediaObject</a> alongside particular <a class="localLink" href="">encodingFormat</a> information.<br/><br/> Unregistered or niche encoding and file formats can be indicated instead via the most appropriate URL, e.g. defining Web page or a Wikipedia/Wikidata entry.
encodings MediaObject  A media object that encodes this CreativeWork.
exampleOfWork CreativeWork  A creative work that this work is an example/instance/realization/derivation of.
expires Date  Date the content expires and is no longer useful or available. For example a <a class="localLink" href="">VideoObject</a> or <a class="localLink" href="">NewsArticle</a> whose availability or relevance is time-limited, or a <a class="localLink" href="">ClaimReview</a> fact check whose publisher wants to indicate that it may no longer be relevant (or helpful to highlight) after some date.
fileFormat Text    or
Media type, typically MIME format (see <a href="">IANA site</a>) of the content e.g. application/zip of a SoftwareApplication binary. In cases where a CreativeWork has several media type representations, 'encoding' can be used to indicate each MediaObject alongside particular fileFormat information. Unregistered or niche file formats can be indicated instead via the most appropriate URL, e.g. defining Web page or a Wikipedia entry.
funder Organization    or
A person or organization that supports (sponsors) something through some kind of financial contribution.
genre Text    or
Genre of the creative work, broadcast channel or group.
hasPart CreativeWork  Indicates an item or CreativeWork that is part of this item, or CreativeWork (in some sense).
headline Text  Headline text
inLanguage Language    or
The language of the content or performance or used in an action. Please use one of the language codes from the <a href="">IETF BCP 47 standard</a>. See also <a class="localLink" href="">availableLanguage</a>.
interactionStatistic InteractionCounter  The number of interactions for the CreativeWork using the WebSite or SoftwareApplication. The most specific child type of InteractionCounter should be used.
interactivityType Text  The predominant mode of learning supported by the learning resource. Acceptable values are 'active', 'expositive', or 'mixed'.
isAccessibleForFree Boolean  A flag to signal that the item, event, or place is accessible for free.
isBasedOn CreativeWork    or
Product    or
A resource from which this work is derived or from which it is a modification or adaption.
isBasedOnUrl CreativeWork    or
Product    or
A resource that was used in the creation of this resource. This term can be repeated for multiple sources. For example,
isFamilyFriendly Boolean  Indicates whether this content or music group is family friendly.
isPartOf CreativeWork  Indicates an item or CreativeWork that this item, or CreativeWork (in some sense), is part of.
keywords Text  Keywords or tags used to describe this content. Multiple entries in a keywords list are typically delimited by commas.
learningResourceType Text  The predominant type or kind characterizing the learning resource. For example, 'presentation', 'handout'.
license CreativeWork    or
A license document that applies to this content, typically indicated by URL.
locationCreated Place  The location where the CreativeWork was created, which may not be the same as the location depicted in the CreativeWork.
mainEntity Thing  Indicates the primary entity described in some page or other CreativeWork.
material Product    or
Text    or
A material that something is made from, e.g. leather, wool, cotton, paper.
materialExtent QuantitativeValue    or
The quantity of the materials being described or an expression of the physical space they occupy.
mentions Thing  Indicates that the CreativeWork contains a reference to, but is not necessarily about a concept.
offers Offer  An offer to provide this item&#x2014;for example, an offer to sell a product, rent the DVD of a movie, perform a service, or give away tickets to an event.
position Integer    or
The position of an item in a series or sequence of items.
producer Organization    or
The person or organization who produced the work (e.g. music album, movie, tv/radio series etc.).
provider Organization    or
The service provider, service operator, or service performer; the goods producer. Another party (a seller) may offer those services or goods on behalf of the provider. A provider may also serve as the seller.
publication PublicationEvent  A publication event associated with the item.
publisher Organization    or
The publisher of the creative work.
publisherImprint Organization  The publishing division which published the comic.
publishingPrinciples CreativeWork    or
The publishingPrinciples property indicates (typically via <a class="localLink" href="">URL</a>) a document describing the editorial principles of an <a class="localLink" href="">Organization</a> (or individual e.g. a <a class="localLink" href="">Person</a> writing a blog) that relate to their activities as a publisher, e.g. ethics or diversity policies. When applied to a <a class="localLink" href="">CreativeWork</a> (e.g. <a class="localLink" href="">NewsArticle</a>) the principles are those of the party primarily responsible for the creation of the <a class="localLink" href="">CreativeWork</a>.<br/><br/> While such policies are most typically expressed in natural language, sometimes related information (e.g. indicating a <a class="localLink" href="">funder</a>) can be expressed using terminology.
recordedAt Event  The Event where the CreativeWork was recorded. The CreativeWork may capture all or part of the event.
releasedEvent PublicationEvent  The place and time the release was issued, expressed as a PublicationEvent.
review Review  A review of the item.
reviews Review  Review of the item.
schemaVersion Text    or
Indicates (by URL or string) a particular version of a schema used in some CreativeWork. For example, a document could declare a schemaVersion using an URL such as if precise indication of schema version was required by some application.
sdDatePublished Date  Indicates the date on which the current structured data was generated / published. Typically used alongside <a class="localLink" href="">sdPublisher</a>
sdLicense CreativeWork    or
A license document that applies to this structured data, typically indicated by URL.
sdPublisher Organization    or
Indicates the party responsible for generating and publishing the current structured data markup, typically in cases where the structured data is derived automatically from existing published content but published on a different site. For example, student projects and open data initiatives often re-publish existing content with more explicitly structured metadata. The <a class="localLink" href="">sdPublisher</a> property helps make such practices more explicit.
sourceOrganization Organization  The Organization on whose behalf the creator was working.
spatial Place  The "spatial" property can be used in cases when more specific properties (e.g. <a class="localLink" href="">locationCreated</a>, <a class="localLink" href="">spatialCoverage</a>, <a class="localLink" href="">contentLocation</a>) are not known to be appropriate.
spatialCoverage Place  The spatialCoverage of a CreativeWork indicates the place(s) which are the focus of the content. It is a subproperty of contentLocation intended primarily for more technical and detailed materials. For example with a Dataset, it indicates areas that the dataset describes: a dataset of New York weather would have spatialCoverage which was the place: the state of New York.
sponsor Organization    or
A person or organization that supports a thing through a pledge, promise, or financial contribution. e.g. a sponsor of a Medical Study or a corporate sponsor of an event.
temporal DateTime    or
The "temporal" property can be used in cases where more specific properties (e.g. <a class="localLink" href="">temporalCoverage</a>, <a class="localLink" href="">dateCreated</a>, <a class="localLink" href="">dateModified</a>, <a class="localLink" href="">datePublished</a>) are not known to be appropriate.
temporalCoverage DateTime    or
Text    or
The temporalCoverage of a CreativeWork indicates the period that the content applies to, i.e. that it describes, either as a DateTime or as a textual string indicating a time period in <a href="">ISO 8601 time interval format</a>. In the case of a Dataset it will typically indicate the relevant time period in a precise notation (e.g. for a 2011 census dataset, the year 2011 would be written "2011/2012"). Other forms of content e.g. ScholarlyArticle, Book, TVSeries or TVEpisode may indicate their temporalCoverage in broader terms - textually or via well-known URL. Written works such as books may sometimes have precise temporal coverage too, e.g. a work set in 1939 - 1945 can be indicated in ISO 8601 interval format format via "1939/1945".<br/><br/> Open-ended date ranges can be written with ".." in place of the end date. For example, "2015-11/.." indicates a range beginning in November 2015 and with no specified final date. This is tentative and might be updated in future when ISO 8601 is officially updated.
text Text  The textual content of this CreativeWork.
thumbnailUrl URL  A thumbnail image relevant to the Thing.
timeRequired Duration  Approximate or typical time it takes to work with or through this learning resource for the typical intended target audience, e.g. 'PT30M', 'PT1H25M'.
translationOfWork CreativeWork  The work that this work has been translated from. e.g. 物种起源 is a translationOf “On the Origin of Species”
translator Organization    or
Organization or person who adapts a creative work to different languages, regional differences and technical requirements of a target market, or that translates during some event.
typicalAgeRange Text  The typical expected age range, e.g. '7-9', '11-'.
version Number    or
The version of the CreativeWork embodied by a specified resource.
video Clip    or
A video of the item. This can be a [[URL]] or a fully described [[VideoObject]].
workExample CreativeWork  Example/instance/realization/derivation of the concept of this creative work. eg. The paperback edition, first edition, or eBook.
workTranslation CreativeWork  A work that is a translation of the content of this work. e.g. 西遊記 has an English workTranslation “Journey to the West”,a German workTranslation “Monkeys Pilgerfahrt” and a Vietnamese translation Tây du ký bình khảo.
Properties from Thing
additionalProperty PropertyValue  A property-value pair representing an additional characteristics of the entitity, e.g. a product feature or another characteristic for which there is no matching property in<br/><br/> Note: Publishers should be aware that applications designed to use specific properties (e.g.,,, ...) will typically expect such data to be provided using those properties, rather than using the generic property/value mechanism.
additionalType URL  An additional type for the item, typically used for adding more specific types from external vocabularies in microdata syntax. This is a relationship between something and a class that the thing is in. In RDFa syntax, it is better to use the native RDFa syntax - the 'typeof' attribute - for multiple types. tools may have only weaker understanding of extra types, in particular those defined externally.
alternateName Text  An alias for the item.
description Text  A description of the item.
detailedDescription Article  An article which is a detailed description of the entity. The entity should be the primary focus of the article.
disambiguatingDescription Text  A sub property of description. A short description of the item used to disambiguate from other, similar items. Information from other properties (in particular, name) may be necessary for the description to be useful for disambiguation.
identifier PropertyValue    or
Text    or
The identifier property represents any kind of identifier for any kind of <a class="localLink" href="">Thing</a>, such as ISBNs, GTIN codes, UUIDs etc. provides dedicated properties for representing many of these, either as textual strings or as URL (URI) links. See <a href="/docs/datamodel.html#identifierBg">background notes</a> for more details.
image ImageObject    or
An image of the item. This can be a <a class="localLink" href="">URL</a> or a fully described <a class="localLink" href="">ImageObject</a>.
internal_info Thing  Container for storing arbitrary protos in Thing
mainEntityOfPage CreativeWork    or
Indicates a page (or other CreativeWork) for which this thing is the main entity being described. See <a href="/docs/datamodel.html#mainEntityBackground">background notes</a> for details.
name Text  The name of the item.
namePronunciation TextPronunciation  A specification for pronouncing the name.
popularityScore PopularityScoreSpecification  A score indicating how popular the entity is within the given region and relevant to the given keyword/genre. Items with higher scores are more popular than items with lower scores.
potentialAction Action  Indicates a potential Action, which describes an idealized action in which this thing would play an 'object' role.
sameAs URL  URL of a reference Web page that unambiguously indicates the item's identity. E.g. the URL of the item's Wikipedia page, Wikidata entry, or official website.
subjectOf CreativeWork    or
A CreativeWork or Event about this Thing.
type Text  Auto added type field.
url URL  URL of the item.